Discover Indovinya at Abrafati Show 2025

Discover Indovinya at Abrafati Show 2025

Abrafati Show 2025 - Latin American
Start: 23 September, 2025
/ End: 25 September, 2025

Come visit us at the Abrafati Show 2025! We are thrilled to be part of the biggest event in the Latin American coatings sector. As sponsors and exhibitors at booth #E59, we’ll showcase our portfolio, connect with industry leaders, and host exclusive technical presentations.

This event is a prime opportunity to explore the latest innovations, sustainability initiatives, and cutting-edge technologies shaping the future of coatings. We look forward to engaging with professionals across the industry and sharing how our science-driven solutions deliver real-world impact.

Check out our schedule and visit us at the International Paint Congress:

Improving durability of acrylic latex-based paints with reactive surfactants
Panel: Water-borne Coatings
Dr. Juliane Pereira – R&D Specialist for Coatings
September 23ʳᵈ |  11:00 am

Resin emulsification for sustainable paints: impact of surfactants
Panel: Water-borne Coatings
Dr. Juliane Pereira – R&D Specialist for Coatings
September 23ʳᵈ  |  12:30 pm

Use of digital tools and physicochemical analysis for the precise selection of additives
Panel: Digitalization
Álann Bragatto – Senior R&D Researcher for Coatings
September 23ʳᵈ  |  3:15 pm

We look forward to seeing you there, where you will be able to exchange experiences and network with our expert team!

Register here: https://home.abrafatishow.com.br/

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What are you looking for?

Plant-based hydrotropes

What was the challenge?

Hydrotropes are essential ingredients to ensure the stability of cleaning formulations, prevent the separation of components, and maintain effectiveness over time. Recognizing their importance and the potential for advancement in this field, we saw an opportunity to innovate with a plant-based alternative, combining high performance with environmental responsibility, and a focus on well-being.

Our solution

Drawing on decades of expertise in applied chemistry, Indovinya developed SURFONIC® H-1040, an anionic hydrotrope with more than 80% plant-based origin, free of phosphates, aromatics, and BTEX. 

In addition to being biodegradable and safe, it delivers superior performance, requiring only 1/3 to 1/4 of the dosage of SXS to stabilize formulations. Its liquid format makes it easy to handle and reduces energy consumption in the manufacturing process.

Results

  • Three to four times higher hydrotropic performance compared to SXS
  • Up to 66% reduction in carbon footprint, according to LCA (Life Cycle Analysis) studies
  • Versatile application across different categories of water-based cleaning products (laundry, dishwashing, multipurpose cleaners, and degreasers)
  • Safe replacement for synthetic hydrotropes with a more efficient and sustainable alternative
  • Supports innovation in cleaner formulations, offering an improved toxicological and environmental profile