European Coatings Show 2025

European Coatings Show 2025

Nuremberg, Germany
Start: 24 March, 2025
/ End: 26 March, 2025

Indovinya, a global business division of Indorama Ventures, will participate in the European Coatings Show 2025, one of the leading global events for the paints and coatings industry.

This event will take place from March 24th to 26th and represents a valuable opportunity to foster connections, drive business growth, and engage with top professionals in the field.

We will deliver exclusive lectures, offering insights into the latest industry innovations and highlighting our portfolio of solutions. Check out the topics and join us:

Mike Praw
Pre-conference tutorial: Dispersing Pigments and Fillers
theory to practice

March 24ᵗʰ
09:30 to 11am (CET)
Room Kopenhagen

Juliane Santos
Lecture: Enhancing Durability of Acrylic Latex
based paints with reactive surfactants

March 25ᵗʰ
09:00 to 09:30 AM (CET)
Room St. Petersburg

Lecture: Innovative Strategies for Emulsifying Alkyd Resins for Water-Based Coatings

March 25ᵗʰ
11:30 to 12:00 PM (CET)
Room KYJIW

Fabricio Pereira
Lecture: Can simulation tools and physicochemical properties guide the selection of additives?

March 26ᵗʰ
09:00 to 09:30 AM (CET)
Room Kopenhagen

Lecture: Alkoxylate polyols and its possibilities in polymer and coating enhancement

March 26ᵗʰ
11:30 to 12:00 AM (CET)
Room KYJIW

Get your credential here: https://www.messe-ticket.de/Nuernberg/EuropeanCoatingsShow2025/Shop?culture=en.

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What are you looking for?

Plant-based hydrotropes

What was the challenge?

Hydrotropes are essential ingredients to ensure the stability of cleaning formulations, prevent the separation of components, and maintain effectiveness over time. Recognizing their importance and the potential for advancement in this field, we saw an opportunity to innovate with a plant-based alternative, combining high performance with environmental responsibility, and a focus on well-being.

Our solution

Drawing on decades of expertise in applied chemistry, Indovinya developed SURFONIC® H-1040, an anionic hydrotrope with more than 80% plant-based origin, free of phosphates, aromatics, and BTEX. 

In addition to being biodegradable and safe, it delivers superior performance, requiring only 1/3 to 1/4 of the dosage of SXS to stabilize formulations. Its liquid format makes it easy to handle and reduces energy consumption in the manufacturing process.

Results

  • Three to four times higher hydrotropic performance compared to SXS
  • Up to 66% reduction in carbon footprint, according to LCA (Life Cycle Analysis) studies
  • Versatile application across different categories of water-based cleaning products (laundry, dishwashing, multipurpose cleaners, and degreasers)
  • Safe replacement for synthetic hydrotropes with a more efficient and sustainable alternative
  • Supports innovation in cleaner formulations, offering an improved toxicological and environmental profile